Marketing Executive

Job Details

Lapaire is hiring a Marketing Executive based in Kampala to actively participate in strengthening the Lapaire brand and growing its awareness in Uganda by executing the group's multi-channel marketing strategy and actively contributing to the marketing plan. The role reports to the Retail Marketing Manager and the Country Operations Manager. It is a full-time position (8 work hours) with a starting gross salary of UGX 1,500,000 per month plus a performance-based bonus of up to UGX 300,000 and transportation & telecommunication allowance.

Key Duties and Responsibilities

• Understand the marketing plan and share ideas for marketing projects that correspond to Lapaire's target and objectives in Uganda.
• Sourcing local partners and service providers (printers, advertising agencies, radio, TV, etc.) and negotiating the best rates.
• Developing marketing materials.
• Briefing sales teams on campaigns in collaboration with the Operations Manager.
• Sourcing and managing local influencers representing the Lapaire brand.
• Contribute actively in developing a winning marketing strategy for Uganda.
• Execute the marketing strategy, including offline marketing activities, building and strengthening brand partnerships, improving marketing mix and customer experience.
• Participate in growing Lapaire's community across all digital platforms.
• Provide advanced reporting on marketing activities led in Uganda.

Qualifications, Skills and Requirements

• Bachelor's Degree or Diploma in Marketing/Communications.
• At least 2 years of successful experience in a similar position, in an agency or corporate environment.
• Significant experience in Marketing and PR project management and ability to adapt in an ever-changing environment.
• Excellent command of digital tools.
• Brand Management skills.
• Organized and rigorous with strong project management skills.
• Passionate marketer, up to date with new trends.
• Negotiative, persuasive, social and able to build and maintain relationships.
• Strong analytical, presentation and communication skills; able to mobilize collaborators.
• Motivated, adaptable, reactive and able to deal with change.